Managerial economics - foundations of business analysis and strategy
Type
Book
Authors
ISBN 13
9781266233975
Category
General Circulation
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Publication Year
2024
Publisher
Pages
xiii, 754 pages
Subject
Managerial Economics
Business Enterprises—Economic Aspects
Business Planning
Business Enterprises—Economic Aspects
Business Planning
Abstract
CONTENTS: I. Managers, profit, and markets. II. Demand, supply and market equilibrium. III. Marginal analysis for optimal decisions. IV. Basic estimation techniques. V. Theory of consumer behavior. VI. Elasticity and demand. VII. Demand estimation and forecasting. VIII. Production and cost in the short. IX. Production and in the long run. X. Production and cost estimation. XI. Managerial decisions in competitive markets. XII. Managerial decisions for firms with market power. XIII. Strategic decision making in oligopoly markets. XIV. Advanced pricing of multiple products related in production. XV. Decisions under risk and uncertainty. XVI. Government regulation of business.
Description
color illustration ;
27 cm
27 cm
Biblio Notes
Include index.
Number of Copies
1